Privacy Policy
How we collect, use, and protect your information
Last updated: December 2024
Shadowborn ("we", "our", "us") is operated by Sophie Lewis. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website shadowborn.co.uk and make purchases from us.
Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
Information We Collect
Personal Data
When you make a purchase, we collect information necessary to fulfil your order:
- Name and email address
- Shipping address (for physical products)
- Payment information (processed securely by Stripe or PayPal)
- Order history
Analytics & Cookies
We use Google Analytics to see how many people visit our site and which pages are popular. This is anonymous data — we cannot identify individual visitors. Cookies are used for basic website functionality.
How We Use Your Information
We use the information we collect for the following purposes:
- To process and fulfil your orders
- To send you order confirmations and shipping updates
- To respond to your enquiries and provide customer support
- To improve our website and services
- To send occasional updates about new offerings (only if you have opted in)
- To comply with legal obligations
Payment Security
All payment transactions are processed through secure third-party payment processors (Stripe and PayPal). We do not store your credit card details on our servers. These payment processors have their own privacy policies and security measures.
Data Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:
- Payment processors: Stripe and PayPal to process transactions
- Postal services: To deliver physical products
- Analytics: Google Analytics (anonymised data)
- Legal requirements: If required by law or to protect our rights
Your Rights (UK GDPR)
Under the UK General Data Protection Regulation, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data (where applicable)
- Object to processing of your data
- Request data portability
- Withdraw consent at any time
To exercise any of these rights, please contact us at sophie.editorial@outlook.com
Data Retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this privacy policy, unless a longer retention period is required by law (for example, for tax and accounting purposes, we retain order data for 7 years).
Children's Privacy
Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.
Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this privacy policy periodically.
Contact Us
If you have questions about this Privacy Policy or how we handle your data:
Sophie Lewis
Shadowborn